Ding ding. As humans, we love a good old fashioned tear up now and again, hey? Nowadays, that’s usually when on the screen of your smart phone…where even the dweebiest amongst us can turn into a ten pint, keyboard warrior style Tyson Fury on a bender, ready for an emoji bear knuckle fight after the […]
Got writers block? Don’t worry. Want to delegate to your team? But want them to create content and ideas as premium as yours? This process will fix that too. It doesn’t matter if you’re trying to start a blog article, a post, a tweet, a book, or a video. You could even spark some chargeable […]
Here’s a super-bite-sized account of Xero award winner Paul Miller’s summer countdown. (You have unlimited usage ‘til 31st July 2019) Paul is a legend in our eyes. When we announced unlimited usage, we saw a huge spike in his activity. I quick-fired a few questions him, to find out more. His responses came back an […]
So that you can build your business around their goals and challenges. If you don’t have a dream client persona, hang your head 🤭 that stops right now. For the greater good, make one. They changed Diagnostax from hopeful to successful. A dream client persona is the key to standing out, to the right […]
I used to think a high-value client were for larger firms. And small firms would get small business clients, and maybe have a few high-value clients, that bring the necessary big fees that keep things ticking over. But again and again, small innovator accountancy businesses and solopreneurs are winning high-value clients. Even when they need […]
If you are a fully digital accountancy business, then sure, it’s easy to pick up lower bracket clients, right? They buy into “digital” straight away; they are easily referred to you from other similar clients; hell, even Quickbooks and Xero throw them at you! But, if you wanna start playing “big” and really want to […]
I always wanted to start my own business, but never knew what to do. I never had any ideas that really jumped out at me. After I qualified, left practice and was working in industry, rising through the ranks to become a Group FD I’d often be in meetings with suppliers, service providers, consultants and […]
As a SME/OMB, it can be really difficult to find new talent and attract them to your business. Don’t be ashamed to say it, it isn’t just you feeling this way. Like with clients, you are competing with the large firms aka the big dogs who can apparently offer free Starbucks coffee every morning, a […]
We had a three-month incentive, giving you all unlimited usage between Nov – Jan. Loads of you stepped up and got plenty of extra diagnostics in. Bravo! 😎 But a small group went above and beyond the majority. A few of you got to 20+ and 30+. One of those legends was Diana Stalioraitiene. If […]
There was a time when an SME or Owner Managed Business who was looking for an accountant would always choose one of the Big 4 or much larger firms over going with their local accountant. They did this because they believed that the larger firms would give them a better result and possibly a better […]
